Thursday, 23 August 2018




Caffè Nero seals its support with the British Baseball Federation (BBF) -  the National Governing Body of Baseball. 







The British Baseball Federation announces a new corporate supporter, Caffè Nero. Caffè Nero is an internationally recognised business which operates 900 stores across nine countries and employs 7,500 employees. 

Gerry Ford, the founder of Caffè Nero, explained "that they decided to support the British Baseball Federation for their work in developing and overseeing the sport of baseball in Great Britain. Further, considering the reach baseball has on the community to offer a mean to better health, youths and adults can take part in organised BBF baseball leagues and the mission of the BBF, we have made this decision to lend our support to the BBF for their efforts.” 

A spokesperson for the BBF, said, “We are honoured to receive support from Caffè Nero, a great business leader. We intend to make the best use of their support to develop more opportunities for youths and adults alike to take part in our sport. Our mission is to advance the opportunities for our members so that they can enjoy and expand their reach through our Federation. Caffè Nero mentioned support just endorsed our mission.” 


The British Baseball Federation (BBF) is the National Governing Body of Baseball in Great Britain. The BBF receives no public funding. Our aim is to promote baseball, organise  and oversee our sport. We promote equality in our sport e.g., we accept players from different age groups, religions, ethnicity, sexual orientation, gender or skills. We oversee our National Team Programme (GB Baseball).  

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